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Indoors or outdoors, there’s so much for you and the family to see and do in Birmingham this summer, with events and attractions for visitors of all ages.

Our family guide to Birmingham brings you some great ideas of things to do in the city this summer. Most of the events we’ve picked are just minutes away from Staying Cool’s aparthotel at Rotunda, part of the famous Bullring, while some are a little further afield and are a great way of spending a family day out if you’re taking advantage of our summer discounts on multi-night stays – read on for more info.


Summer in the Square

Our family guide to Birmingham begins with the historic Victoria Square, which has been given a seaside feel for June, July and August 2021 with colourful beach huts serving food and drink from some of our favourite local restaurants.

An outdoor seating area and a band stand has been created as part of Summer in the Square.

Just a New Street stroll away from Staying Cool it’s the perfect place to relax and enjoy live music and entertainment.

Summer in the Square festival held at Birmingham's Victoria Square just minutes from Staying Cool's rotunda apart hotel. Ideal for an afternoon out with the family

Birmingham Cocktail Weekend

If you’ve booked a child-free break, you must take part in the region’s favourite cocktail celebration between Friday 6th to Sunday August 8th.  

Buy a wristband (£10 + booking fee) then enjoy exclusive £5 signature cocktails and events at some of the city’s coolest venues, including The Pineapple Club, Grain & Glass, Medicine, The Alchemist, JoJo Lounge and 1000 Trades.

Two people enjoying drinks at The Pineapple Club in Birmingham, one of the many venues taking part in Birmingham Cocktail Weekend 2021

Birmingham Weekender

Look out for Birmingham Weekender, returning this summer with over 100 free events to enjoy on Staying Cool’s doorstep at Bullring & Grand Central.

Between Friday 27th – Sunday 29th August 2021 visitors to the city will be able to enjoy a programme of events throughout Bullring, New Street Station concourse, Birmingham Markets and 1000 Trades Square.

The cultural festival promises a mix of dance, music, film, performances and installations across the shopping destination featuring many of the best artists from Birmingham and the West Midlands.

Produced by Birmingham Hippodrome, Birmingham Weekender events will take place on the malls, in shop units and in some of the outdoor areas including Rotunda Square and St Martin’s Square, and the Bull will be getting dressed up for the occasion too.

The Bullring Bull located next to Staying Cool's Rotunda apart hotel promoting the Birmingham Weekender event

Treetop Adventure Golf

Challenge the kids to a hole in one at Treetop Adventure Golf at Bullring.

Just a short swing from Staying Cool you’ll find two indoor, 18-hole, mini golf courses set in a magical rainforest.

Tackle the Tropical Trail or Ancient Explorer then brave the Bonus 19th hole to win a free round.

The Thirsty Toucan bar serves tropical flavours and has a pizza oven for hungry players.

Children playing mini golf at Treetop Adventure Golf in Birmingham city centre. Photography by: Matt Eachus


Big kids and little kids will love Birmingham’s science museum at Millennium Point with its steam engines, talking robots, gurgling guts and chocolate wrapping machine.

Discover four floors of hands-on exhibits and historical gems, including an interactive mini city for under 8s called MiniBrum and a 4k Planetarium.

You can also make a splash in the Science Garden where Wonderful Water Shows will take place on Wednesdays, Thursdays and Fridays from July 28th to August 27th.

A child playing in ThinkTank Birmingham's Science Garden with family.

Shop boutique indies (and the big brands)

One of the best things about Staying Cool? Birmingham’s fabulous retail therapy is right on your doorstep.

Fancy some horti-couture? Selfridges Birmingham has launched its own garden centre for green-fingered shoppers selling everything from stylish garden gnomes to Prada deckchairs.

A short stroll away you’ll find some of the city’s best independents in Great Western and Piccadilly Arcades.

Red Brick Market on Floodgate Street in Digbeth is a treasure trove of unique vintage clothes, homeware, art and antiques.

While the city’s historic Jewellery Quarter is home to more than 700 jewellers and independent retailers and a thriving food and drink scene.

The Great Western Arcade in Birmingham, a restored 19th century shopping arcade.

The Big Birmingham Bake

Fan of The Great British Bake-Off? Grab your family and friends and bake your way to glory at The Big Birmingham Bake.

You’ll have 90 minutes to whisk, roll and decorate your way towards a winning bake in its fully kitted out marquee. You’ll be given all the instructions, tips and tools you need to create a masterpiece or a right old mess. You can also recreate your masterpieces back at Rotunda in your fully-equipped kitchen!

Bakers inside The Big Birmingham Bake marquee.

Kayak Tours with Roundhouse Birmingham

Here’s your chance to see Birmingham from its world-famous waterways network as the recently-refurbished Roundhouse hosts kayak tours on the canals.

No previous experience is required for this guided kayak tour on the canal and guides will lead you on a journey through the city’s heart on sit-on-top kayaks which are stable and ideal for beginners and experienced kayakers alike.

Located near Brindleyplace, the Roundhouse building is a unique example of Birmingham’s civic and industrial heritage and with help from The Canal & River Trust and National Trust, has now reopened as a visitor destination.

Visit Roundhouse Birmingham and book your tickets today!

Tourists kayaking through Birmingham's Brindleyplace along the city's famous waterways.

Birmingham Pride

Pop stars Cheryl and Sophie Ellis-Bextor are just two of the names lined-up for this year’s Birmingham Pride festival, along with drag queen Baga Chipz, star of the first series of RuPaul’s Drag Race UK.

Pride festival is a colourful feast of music, dance and cabaret culminating in the Birmingham Pride march.

It takes place on Saturday 25th and Sunday, September 26th, at the heart of the city’s LGBTQ Village around Hurst Street, with extra events from Thursday, September 23rd.

The Birmingham Pride Parade passing Rotunda in September 2021
Ooo look, right on our doorstep!

Birmingham Jazz Festival

Soak up the sounds of the renowned Birmingham, Sandwell and Westside Jazz Festival from July 16th to August 1st.

More than 100 jazz and blues performances, talks, workshops and film showings are planned at venues ranging from bars to shopping centres and libraries. Most of them are free.

Jazz Fest

Music fans are in for another treat when Jazz Fest arrives in Birmingham.

Visitors can enjoy free and low-cost performances by artists such as Jazz FM award-winner Yazz Ahmed and Birmingham jazz pianist Reuben James during the festival, which runs from Monday 23rd to Saturday, August 28th.

Venues include the city’s renowned Symphony Hall and The Spotted Dog in Digbeth.

Reuben James performing at Birmingham's Symphony Hall as part of Jazz Fest.


Mostly Jazz, Funk & Soul Festival

Our family guide to Birmingham heads to the suburbs where Funk legend Nile Rodgers and soul star Chaka Khan have headlined this boutique festival in previous years.

Set in a lovely private park in the suburb of Moseley, around three miles from Staying Cool, it’s a family-friendly weekend which attracts some of the best artists from the world of jazz, funk and soul.

The crowds and stage at a the Mostly Jazz, Funk & Soul Festival in Moseley, Birmingham.

Aston Hall

Aston Hall, one of Birmingham’s most iconic buildings, has opened opened its doors with new displays from Birmingham’s art collection, including paintings by Gainsborough, Romney and Lely.

The opening also coincides with the completion of a 10-year project restoring exquisite 17th century embroideries from the King Charles Chamber.

Interior hallway shot taken inside Aston Hall in Birmingham.

Moseley Folk Festival

The Water Boys, The Wonder Stuff and Passenger will be headlining this festival from September 3 to 5.

Set in the lush 11 acre private Moseley Park it’s a chance to see unsigned acts alongside international stars and enjoy activities for all ages.

Moseley Folk is known for its laid back, family friendly, vibe and is the perfect way to end the summer holidays.

The Hundred Cricket at Edgbaston

Catch some of the biggest names in cricket, including Moeen Ali and Joe Root, at Birmingham’s world-famous Edgbaston cricket ground this summer in an exciting new competition.

The Hundred will see eight new men’s and women’s teams battle it out during a series of 100 ball games in seven cities across the UK.

The fast-paced family friendly contest will take place over five weeks during the school holidays.

Events and attractions’ opening times and entry requirements may be impacted by coronavirus guidelines. Please follow the links to check latest information.


With so much going on in and around Birmingham for you and your family to experience, you may need a few days to take it all in. So why not take advantage of our summer discounts for families staying in our Clubman, Maxi or Penthouse apartments. Stay 2 nights and get 15% off your nightly rate, 3 nights – 20% off and 4 nights+ – 25% off. No promo code required, your discounted rate will apply automatically when booking direct via this website. Valid on all stays up to 31st August 2021. Enjoy!

Blue skies and summer city views taken from Staying Cool's rotunda apart hotel penthouse balcony