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Choosing a serviced apartment versus a hotel room gives you the ultimate flexible experience. But what is a serviced apartment?

Choosing a serviced apartment versus a hotel gives you the ultimate flexible experience. But what is a serviced apartment? With living spaces and well-equipped kitchens, serviced apartments offer more flexibility and privacy than a hotel room. Serviced apartments give you the space you need. They offer, on average, 30% more space than hotel rooms. That’s a lot more square footage to relax in. A serviced apartment also has kitchen facilities giving you the ability to self cater whether you are staying for one night, a week or a month.


Staying Cool’s Rotunda serviced apartments in Birmingham are sometimes described as a boutique apartment hotel. At Staying Cool, we aim to take the best of what hotels can offer (with a focus on design, great service and a non-corporate, funky feel) and combine that with the space and privacy of apartments.  Choosing one of our serviced apartments also gives you the reassurance of award-winning customer service from our guest relations team. You can stay with us for as little as one night.



1) Reliability

The reassurance before you arrive that we have been quality accredited by our industry bodythe ASAP (Association of Serviced Apartments Providers). We have also been given official 5* status by Visit England for our Penthouse, Maxi and Clubman apartments and 4* for our Mini studios.  

2) Excellent service

You will be well looked after. Making guests happy is at the heart of everything we do and we’ve won awards for our customer service.  Our team are founts of local knowledge and are always happy to help with advice on the best places to go in the city, restaurant recommendations/bookings and so on. We’ve also prepared some helpful Guest Guides to help you navigate the city and fuel your inspiration. We also provide a daily maid service.

3) Convenience

You can travel light. We have thought long and hard about what might make your life easier. Towelling robes and fluffy white towels? Check. Toiletries and aromatherapy spa products? Check. Fresh coffee for the Illy espresso machine?  Check.  Oranges & grapefruits for the juicer?  Check.  We could go on for quite some time on this topic, but here’s a blog which summarises what not to bring.

4) Comfort

You will feel at home. Nobody wants to miss their creature comforts so you can watch TV or cast your own content from your own device and enjoy fast, reliable and secure Wi-Fi. These are free to use for the whole of your stay.  You’ll also have your very own washing machine, iron and ironing board should you need to use them.

5) Flexibility

You can choose how you dine. Prepare a meal in our well-equipped Poggenpohl kitchen, order a takeaway, or dine out in one of our favourite local restaurants – whatever takes your fancy.  If you do go down the takeaway route you will have a dining space and cutlery – unlike when you stay in a hotel room.

6) Privacy

You get your privacy. Bed hair? You can enjoy breakfast in the privacy of your own apartment whenever you roll out of bed. We’ll stock your apartment with complimentary extras such as cereals, fresh milk, squeezing oranges & grapefruits and excellent tea and coffee. You can also pre-order breakfast packs from our Dining-in section if you would like something different.

7) Leave it to us

You don’t have to do the chores. Your (extremely comfortable, king-size) bed will be made up for you before you arrive and you don’t need to clean or tidy a thing before you check out.

Come and stay

We hope that you are tempted by our serviced apartments. To book, simply enter your dates in the booking panel below and review the choice of accommodation available. Add-ons such as chilled champagne on arrival can also be booked at this time, or you can always add these later.  If you need any help with your booking or have any questions do not hesitate to contact us and we will be happy to help you.